Perfume merges a youthful mindset and sustainability

Design icon Wolfgang Joop created a unique fragrance, MY LOOKS, as a tribute to the conscious world.

Perfume is a form of personal expression. 💐

Design icon Wolfgang Joop has created a unique fragrance as a tribute to the conscious world. It shares the same guiding principle of “Reduce Reuse Recycle” as his fashion line LOOKS by Wolfgang Joop. Joop’s vision – to transform today’s mindsets from luxury to conscious living.

The packaging of MY LOOKS perfume conveys a youthful mindset and sustainable consciousness. The pop-art style text and bold typography highlight the urban spirit that is full of personality and energy. And the packaging is made from FSC-certified paper and the cylindrical cap made from recycled cork gives the fragrance a novel touch. ♻️

We love how the design is bold in personality and brand message. No wonder it also won third place in the 2021 Dieline Awards. 💚

Read more 👉: https://buff.ly/3EsnlFk