Packaging design inspiration can come from anything, even from a viral video. 🎥

If you are a fan of House of Dragons, then you would have seen the video-turned-meme that exploded all over the internet – and all this as 1 of the stars mentions his favorite drink: “Negroni. Sbagliato. With Prosecco in it”.

Inspired by this fictional cocktail, designer Katya Slobodskàia created the experimental Negroni in a can. Deliberately cluttered typography and images based on the deconstructed ingredients create the messy, modern, and fun feel of this delicious drink. 🍸

We think this packaging presents the virtual drink in a dynamic and playful way. Negroni Sbagliato is one not to be missed! 💚

Read more: https://buff.ly/3TyyuIF