Did you know that avocados not only have health benefits but can also make your skin glow? 🥑

With a tribute to the unassuming but valuable avocado, The Avo Tree’s wellness teas and skincare products are based on ingredients derived from the avocado tree. The packaging, designed by Marx Design, was inspired by the simplicity and natural ingredients of The Avo Tree products.

The naming convention of each product makes the benefits easy for the consumer to understand by using a simple formula of: What it’s good for and why it works. For example: Avocado (Leaf or Oil) + X + Y = Good for that.

The minimalist typography is paired with the earthy colors found in avocados. And the simple avocado silhouette becomes the brand motif, used as a subtle accent that is embossed on the uncoated outer boxes in its skincare line. The inner vessels have a tactile gloss finish contrasted against matte white. 🌱

We think the design perfectly connects the brand’s natural ingredients and messaging. It makes it a worthy finalist in the upcoming Best Awards. 💚

Read more 👉:https://buff.ly/3wn0Xs2