Real estate branding is elevated with pop-art

Do you wish you were living artfully? 🤔

Look no further than Design Army®’s Pop-Art Identity for Gallery 64 in DC! It flips the script on real-estate branding and brings a fresh approach to apartment living in DC. With a theme of “Living Artfully,” the modern pop-art photography, adaptable logo, and colorful branding make this building a hot ticket in town.

Inspired by the number 64 and the important cultural year of 1964, the design agency has created an identity that reflects the arts scene and evokes a sense of change and creativity. With a courtyard shared with The Rubell Museum and adjoining Culture House DC, residents truly are living artfully. This campaign has also driven strong demand for units, with 22 sold in just two months.🌟

We think this campaign makes high-end real estate cool and eye-catching. What‘s your thoughts of this new approach to real-estate branding? 💚

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