Did you know that only a few thousand tigers are left in the wild? 🐯
To raise awareness and save the tiger’s habitat, WWF has launched a donor campaign called “Save the Tiger”.
To show the desperate need for space for the tiger, a cuddly tiger toy has been squeezed into a small glass jar. Through the glass, you can see that the tiger is barely able to ‘breathe’. But when you open the jar, the soft toy tiger’s body is released and waves happily to you. 👋
We love how Studio Mals’ design tugs on the heartstrings with this clever and cute campaign to communicate the desperate need to save the tiger 💚.