Beautiful message of “Unity in Diversity” for 2020 Olympics

Tokyo 2020 logo

The 2020 Olympics have been consumed with change and this includes the choice of logo for the games 🎨.

The final creative uses a rounded checkered pattern that has been popular in countries around the world and also reflects Japan’s history. The three varieties of rectangular shapes represent different countries, cultures, and ways of thinking.

We love the design and its key message “Unity in Diversity.” 💚

Find out the full story behind the logo 👉